izzy = cool, affordable, and personal office furniture. This communication program helped establish izzy in a position of wit, smarts, and energy in an otherwise ordinary market. The challenge? To be certain that every component illustrated the importance of “simple pleasures”. And to live life with fun, thoughtful, office furniture that makes you forget you’re at work. Elements ranged from advertising, library tools, product literature, showroom design, catalogs, amenities and more.